Educational Training Videos :: Business & Economics :: Case Studies/Corporate Profiles :: General Motors: Driving the World from Detroit?

General Motors: Driving the World from Detroit?

 
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With hundreds of thousands of employees worldwide, a net worth in the billions, and a dozen brands, General Motors is at the center of the political debate over globalization, the environment, and the future of the U.S. economy. In this program, GM President and CEO Rick Wagoner talks with BBC Chief Washington Correspondent Matt Frei. Topics under discussion include America's unending love affair with cars, the environmental impact of automobiles, and a dilemma shared by all domestic car manufacturers: faced with increasing international competition and an already slim profit margin that is steadily shrinking, how can their industry possibly remain viable? Original BBCW broadcast title: Who Runs America? Rick Wagoner. (30 minutes)
Details
SKU 34683
Format DVD
Copyright Date 2004
Running Time (minutes) 31
ISBN 978-1-4213-2431-9
Closed Captioned Yes
Public Performance Rights Yes
 
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